Product Designer based in LA. I believe high-level expertise and an easy-going mindset aren't mutually exclusive. Since 2015, I’ve partnered with brands to turn complex problems into approachable products.
My stance on AI and LLMs - I believe they’re tools that amplify my experience. I use AI to handle mundane tasks and technical debt so I can focus on the "human" side of the product (strategy and empathy).
🎨 My design career started in advertising and graphic design (6 years in graphic design/advertising, 10+ years in product design). My experience with print and digital media eventually turned into a passion for tech. With the rise of apps and smartphones, I took the product design route and never looked back. Plus, it’s more fun!
💼 Over the years, I’ve had the privilege of working alongside incredible people who have helped shape the designer I am today. I bring a deep understanding of process, with a balance of creative vision and technical execution. Having worn many hats across both startups and large organizations, I’m comfortable navigating ambiguity, scaling systems, and delivering thoughtful, impactful design.
🧑🧑🧒 🐈 When I'm not designing, I'm usually hanging out with my husband, our daughter and our Tortie/Tabby cat, Ember. We live in an old house in the South Bay. It's beautiful, but like most beautiful things, it's a little broken. There's always something to fix. I used to find that exhausting. Now I find it comforting. Like our old South Bay home, I see design as an ongoing project — never really finished, always evolving.
Thank you for visiting! Hit me up on LinkedIn or view my resume ✨
